Successful Brand Names

Successful brand names: What the right name can do for your company’s reputation

The world is full of brands. Some are huge companies like Google and Apple, which seem to have a following from customers around the globe. Other brands belong to smaller businesses, just beginning to make their impact on the world. If you want to succeed in the modern marketplace, you need to discover how you can use branding to your advantage and learn what it takes to become a truly memorable company.

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Brandable Domain Names

Descriptive vs. brandable domain names: Which is the better choice?

Choosing the right domain name for your business means finding a digital address that will direct your customers straight to you and your organisation. The right domain name can help your company to thrive online, while the wrong one could leave you struggling with obscurity. So, how do you choose the right domain name? Start by looking at the difference between descriptive and brandable URLs.

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Change Business Name

How to change your business name: A simple (and effective) guide

A name is one of the most important ways to identify and differentiate your business. However, what happens after a couple of years, when you discover that your current name just isn’t doing its job? The only option could be to discover how to change the name of your business. Changing a business name isn’t easy – it takes a lot of time and effort. However, it could be the best way to give your company the support it needs to grow.

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